State of the Union

Whether you’re a supplier, wholesaler, or manufacturer, your B2B brand (business-to-business) can thrive on Shopify. No ecommerce platform is more equipped for this business model when you take a look at Shopify’s many resources, apps, and tools.

As a B2B brand on Shopify, you’re not alone. That means you’ll need to get the edge over your competitors. 

Here's how: Enhance your storefront with these powerful tools to reduce customer effort, get bigger orders, and simplify repeat purchases.

We’re excited to announce that icons for all of the most popular social media platforms now come ready to go in (almost) all of our Shopify themes! To access these new icons, update your theme using Theme Updater App. According...

Great ecommerce design isn't one-size-fits-all, which can make it hard to define, but you know it when you see it. The same is true for bad design: your shoppers might not be able to pinpoint what's wrong with the look...

During the height of the COVID-19 pandemic, siblings-in-law Victoria Kingford and Sean Hammett had a difficult time finding high-quality baking ingredients. As avid UK home bakers, they knew others in their local area were having the same problem. So, they...

It only takes one good idea to hit it big. Just ask Casper, which became a $555-million company practically overnight with a mattress-in-a-box that delivered a loud wake-up call to the entire “sleep” industry. Or Spanx, whose inventor Sara Blakely...

Welcome to The ultimate guide to starting an online store, presented by Pixel Union and Out of the Sandbox. Below you will find articles from both brands that are packed with helpful tips, tricks, and best practices for starting an online store. ...